Behind every successful product or service is a great website. This is because in today’s digital age every business needs a high-performing, responsive and aesthetically pleasing online home where consumers can learn more about its offerings.
A website is your business’s home on the Internet. It’s where potential customers can come and learn about your business and what it has to offer them.
Today It’s no secret that the world has embraced all things digital since the birth of the internet. In 2014, there were over 3 billion. That’s a growth rate of 764%! Nearly half the world is online.
No matter which device they use, on average, people spend over 1,900 minutes per month online—that’s over 30 hours!
So what are they doing with all that time online? And how can your business tap into this opportunity?
Many of these digitally connected people are shopping (for goods or services) or spending hours socializing, collaborating and sharing files (including videos).
If you are a business owner, these digitally connected people doing all these things online presents loads of potential for your business. And as time goes on, people will continue to use the Internet in even more ways that will impact your business.
In every country, in every region, across the globe, the world has made a fundamental and profound shift to digital. This is an opportunity any small business should embrace.
At Diro Systems we are positioned to help your business embrace and leverage these opportunities the digital shift provides. By starting you out with a technically sound website your business website can tap into some of these opportunities as outlined below:
Search engines love fresh content and updated websites. Freshness is a factor in search ranking, and a good website strategy often involves updating content structure, value proposition messaging, frontend code, mobile responsiveness and link structures. These changes can help accelerate growth in search engines, which can have a clear and tangible benefit in lead generation, brand visibility and sales.
Build trust with buyers, supporter and customers
A good website can adds value by making your organization visible, vibrant and relevant to your target audience. Although this impact on perception may seem soft, the change in perception will have an increase in trust, which can directly impact lead generation efforts, sales and competitiveness.
Accessibility and user-experience
Our website responsive design helps modernize your brand’s website and allows it to meet the needs and behaviors of users today. Mobile responsiveness alone can expand your potential audience, decrease bounce rate and increase customer/lead outreach.
Higher conversion rate
A website makes it possible to integrate web analytics, so you can learn what content, calls-to-action and pages help drive users to a conversion and eventual sales and revenue increment.
Your site can help people do research
Your website can also help people do research about a particular good or service thereby adding value to the larger industry your business belong to.
Chat with experts or Customer Support
Your website, can be an instant messaging tool or platform to communicates ir support your customers in real time. This can enhance customer service and consequently improve customers’ truth, and loyalty.Search engines love fresh content and updated websites. Freshness is a factor in search ranking, and a good website strategy often involves updating content structure, value proposition messaging, front-end code, mobile responsiveness and link structures. These changes can help accelerate growth in search engines, which can have a clear and tangible benefit in lead generation, brand visibility and sales.
Read Customer Reviews
Other website visitors (prospective customers) can read positives reviews about your product(s) or service(s) by your some of your satisfied customers on website. This can strongly influence their decision whether or not to pitch their tents with your brand. Obviously positive reviews win in new customers.
An e-commerce website (which is not more than a website enhanced for listing products and enabling secure payment for those products) can tremendously increase sales of products in your store. It provides a very convenient way for users to buy products from your website whether on-the-go (mobile – smartphones and tablets) or at their homes or office PC